Fashion, Fashion, Fashion!

In the New York Times, there is an article about Macy’s department stores and its quest to obtain a better sense of style for their customers. Executives meet monthly to discuss latest trends and how to transform their products into what the consumer wants. Many of the executives have a hard time figuring out what teenagers want, because the style changes rapidly and what was cool one month and not so cool by the next. At the moment, it seems that leggings are the new craze. Teenage girls are buying this item left and right. It began with black leggings and is now moving quickly to floral leggings with lace trim. Who knows that the style will be next month?
This article made me think about past fashion trends in U.S. History. The item that stuck out to me was bell-bottoms, during the 1960s. The bell-bottom pants hit mainstream in 1960, and made a lasting impression for years. The pants were lower and exposed the navel. Also, the pants were fit to show the figure. Teenagers quickly accepted the new trend, while older women still seemed to be wearing pants, such as “mom jeans”. The bell-bottom was a groundbreaking product and has influenced young women’s apparel for years.