Pet Luxury, More Like Madness.

It was recently posted in the New York Times an article describing a radio show especially made for pets, mainly dogs and cats since the name is DogCatRadio. DogCatRadio was founded by the president of the Marusa records, Adrian Martinez. On this show messages such as "... be kind to your mailman" are said to the 'listeners' by D.J. Jane Harris. Songs are also played, including "Who Let the Dogs Out" by the Baha Men (of course). Moreover, not only are these shows presented in English but also in Spanish (they believe that many dogs are bilingual). Mr. Martinez said that he would like to accomodate the "pet community" and that he started the show because his cat asked him to do so. Even though this does seem like madness, the radio show gets many listeners, an average of 8,000.

"That is not such a leap, since it is estimated that American pet owners
will spend $35.9 billion this year on everything from electric toothbrushes
for dogs to bird pedicures to self-flushing litter boxes for cats, according
to the American Pet Products Manufacturers Association."

There are also many restaurants available for pets, most of which are called "Canine Cafes" or similar names that have been open for many years.